Webwinkel Vakdagen 2025 Recap: Make Your Digital Ambitions a Reality

With 250 expert speakers and a dynamic exhibition floor, it was the perfect place to exchange knowledge and explore the future of online retail.

Key Takeaways: Elevating customer experience across the entire shopping cycle

With great panels and lecturers who are constantly trying to elevate their online game, a lot of attention was directed towards:

• How e-commerce businesses can adapt to shifting consumer expectations, technological advancements, and market dynamics.
• AI-driven personalisation and why it is becoming essential for engaging customers, while automation and predictive analytics are helping retailers optimise inventory and streamline logistics.
• Sustainability goals retailers have set to reduce their carbon footprint through greener supply chains, packaging, and energy-efficient technologies.
• Omnichannel strategies - These remain a priority as brands strive to create seamless experiences across physical and digital touchpoints.

One of the biggest takeaways from the event was the challenge that many fast-growing scale-ups and startups are facing today: their monolithic software architectures can no longer support their rapid expansion.

This is where Vega IT brings significant value. With years of experience in helping e-commerce companies modernise their platforms, we understand the complexities of replatforming and building future-proof solutions. Whether it’s migrating to a microservices architecture, optimising integrations, or ensuring seamless user experiences, we help businesses scale without technological bottlenecks. Contact us if you wish to know more. 

We see tremendous opportunities to empower e-commerce platforms in the Dutch market, and we’re excited to contribute to the industry’s evolution. We’ll definitely be back next year!