Empowering innovations: How Vega Flywheel sets ideas into motion in just four weeks
How do companies stay ahead of the competition in today’s digital landscape? By offering innovative solutions people need and love to use.
As digital product development and system integration partners, we continue to see that businesses are challenged not only to create groundbreaking concepts but also to develop those digital solutions efficiently.
However, the journey from ideas to market-ready products is not a straightforward process. In reality, companies come across many obstacles on the way. From shifting market demands, adapting to rapidly evolving technologies, and having to quickly pivot ideas.
That’s why we created Vega Flywheel – a proprietary methodology for product discovery.
The need for a tailored product discovery approach
When creating digital products, a one-size-fits-all approach to product discovery is not effective. Every business caters to specific customer needs as they face unique challenges in their industries.
One of the main challenges innovators face is time-to-market pressure. This pressure can lead to cutting corners or skipping crucial validation steps, which often results in products that fail to meet user needs and lack differentiation.
That’s why a generic approach fails and why a tailored approach to product discovery and development is essential. And here is where we stepped in.
Overcoming product discovery challenges collaboratively
We wanted to use our extensive digital product expertise to ensure that innovative ideas don’t remain just concepts. Together with our clients, we shape their ideas and turn them into game-changing solutions that drive real value for their businesses.
While traditional project-based work often just focuses on execution, we realized that to truly add value, we needed to be involved from the very beginning — helping clients discover and validate the right product ideas, reducing the risk of failure, and ensuring that the end product aligns with market needs and business objectives. That's why we created Vega Flywheel.
What Vega Flywheel looks like
Vega Flywheel is built for speed and flexibility. It integrates rapid prototyping, iterative feedback loops, and cross-functional collaboration. This allows the product to evolve in real time as we align it closely with user needs and market requirements.
Vega Flywheel product discovery phases
Predefined steps are crucial in streamlining product discovery. They help us move faster and more efficiently through the process, ensuring rapid progress through the following phases:
- vision alignment and team empowerment
- strategic insight gathering
- concept development and design
- prototype validation and testing
- execution blueprinting
- product roadmapping
Vega Flywheel product discovery deliverables
Tailored to the real needs, and created to bring real value. Vega Flywheel deliverables become the blueprints for our clients’ success. In the four-week journey, together with our clients, we accumulate enough knowledge to empower clients to achieve their goals. We give them a clear strategy on how to start realizing their ideas. The deliverables potentially include:
- product vision
- problem frame
- market analysis
- technology and trends overview
- customer segment analysis
- user persona profiles
- customer journey map
- user story map
- value proposition
- product wireframes
- hypothesis testing report
- validated prototype
- actionable roadmap
- high-level system design
- solution architecture
- test plan
- execution plan
A comprehensive guide to product discovery
If you have your mind set on disrupting the industry and you want to create something completely new — product discovery becomes even more important. Here's what you can expect to find in our guide: Introduction to product discovery, Why product discovery matters and How to form hypotheses and validate ideas.
Download your fee guide to product discoverySet the Flywheel in motion
With Vega Flywheel, you don’t just hire a team, you gain a dedicated partner in innovation. Whether you want to launch a new product, improve an existing one, or simply need guidance through the digital landscape, we're here to help you succeed.
Let's work together to innovate, create, and deliver products that make a real impact. Reach out to us today, and let's explore how Vega Flywheel can be the catalyst for your next big idea.
